XTB is an international brokerage company that is rapidly growing and expanding its presence in branches across Europe and worldwide. As a Senior Marketing Specialist for the Czech branch of XTB, you will be responsible for managing marketing activities in collaboration with both local and global managers.

Your responsibilities will also include managing local SEO—writing and translating unique articles and distributing them to strengthen the company’s position in SEO rankings, building backlinks, and more.

We are looking for a team player who is creative, responsible, and proactive—someone who is always eager to push our brand forward. We also expect excellent writing skills.

Experience in financial markets, investments, or trading is an advantage, as well as strong communication skills, a pro-business mindset, the ability to work with data, and experience in B2C marketing.

RESPONSIBILITIES:

Creating engaging and high-quality educational content based on marketing and regulatory requirements (in both Czech and English).Proofreading, editing, and optimizing website content (especially landing pages) for search engines.
Conducting keyword research and implementing SEO strategies to improve visibility and traffic.
Developing and executing link-building strategies, including competitor analysis and outreach for backlinks.
Publishing and managing content on-site and off-site.
Analyzing SEO performance using tools like Google Analytics, Semrush, and Ahrefs; identifying insights to boost results.
Translating and localizing English content for the Czech market.
Collaborating with local and international marketing teams (including legal, PR, and design).

REQUIRED SKILLS:

Native-level Czech and intermediate English proficiency
Solid knowledge of on-page and off-page SEO, including site structure, link-building, and meta optimization
Experience creating SEO-friendly content, ideally in finance or investment topics
Proficiency in keyword research and SEO tools (e.g., Google Search Console, GA4, Ahrefs,)
Analytical mindset with ability to track, interpret, and act on key SEO metrics
Attention to detail, reliability, and a proactive working style
Interest in financial markets and willingness to build subject-matter expertis
Ability to clearly explain SEO concepts and collaborate across teams (marketing, content, developers)
Team-oriented, communicative, and organized in cross-functional collaboration
Data-driven approach with the ability to identify trends and adapt strategies
Eagerness to stay up to date with SEO trends and continuously improve through new tools and best practices

REQUIRED EDUCATION:

Education: maturity exam
Experience: minimum of 1 year prior experience in SEO

WHAT DO WE OFFER FOR IT?

Salary of 50,000 CZK + annual bonuses
Hybrid work model – 2 days in the office, 3 days from home
Very interesting and creative work with the possibility of developing personal and professional skills within marketing
Work in a pleasant, young and dynamic team where everyone gets along well
Education and participation in training courses in the field of marketing and financial markets
Gaining experience and a stable background in an international brokerage company
Modern office facilities in the DOCK IN area
A wide range of corporate benefits - meal vouchers fully paid by XTB, Multisport card, up to 25 days of vacation + 3 sick days, flexible working hours and the possibility of home office (3 days a week), corporate events, refreshments at the workplace and much more.

You can start working by appointment.

If you are interested in becoming part of the XTB team, do not hesitate to send us your CV (in Czech and English) along with a cover letter telling us something about yourself.
If you are selected, we will contact you by phone as soon as possible and we will arrange a suitable date for a personal interview together. We do not send a notification of non-inclusion in the selection procedure. By sending personal data and information to XTB, you consent to the processing of personal data and their storage in the XTB personnel database for the purpose of obtaining a job for you. Your personal data will be stored for the duration of the selection procedure and will be completely destroyed after that.

The provided personal data will be processed by the administrator (XTB S.A., organizational unit) in accordance with the General Data Protection Regulation (hereinafter referred to as the “General Regulation”) for the purposes of the selection procedure. The legal basis for this processing is the necessity for the implementation of measures taken prior to the conclusion of a contract at the request of the data subject. The data will not be provided to a third party and will be stored by the controller for the period necessary to fulfil the purpose of the selection procedure. The data subject has rights guaranteed in Articles 15 - 21 of the General Regulation, which he may exercise against the controller. The data subject also has the right to lodge a complaint with a supervisory authority.

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