CX & UX Research Lead in San Francisco - Based startup

Remote, Hybrid
Bratislava + 1 more
Full-time

Are you passionate about creating products that make a meaningful difference? Join kegg.tech, a mission-driven health tech startup revolutionizing women’s health care. Founded by Slovak entrepreneur Kristina Cahojova, we're building tools that empower women to understand their health data, starting with fertility and expanding into solutions for the intimate problems affecting 2 out of 3 women globally.

Our flagship product has helped over 50,000 couples conceive in the US. Next year, we're introducing a product expansion offering in the US.

https://kegg.tech/

Lady Technologies, Inc.Series A VC backed startup that puts cervical mucus at the forefront of women’s health and builds a women health platform.

About the role:

We’re hiring a CX & UX Researcher to build and drive the user journey at kegg.tech, from onboarding and education to retention and insights. This is a high-ownership, solo role where you’ll lead both execution and strategy, embedded directly in the product team. Short term focus should be directed strongly at customer & product discovery with further extension to broader customer journey. The role is hybrid between UX and CX research and candidates are expected to have strong proactive influence on the strategic direction of the company.

In 2025, your focus will be on:

Set up stable CX measurement processes within the company
Re-exploring and improving the experience of our core TTC users (TTC=Trying To Conceive) in strong collaboration with the Product team.
Leading discovery and onboarding design for a new TTA/FBAM user base (Trying To Avoid / Fertility Based Awareness Methods)
Identifying and sizing friction points and opportunities using both quantitative and qualitative data in order to aid decision making and prioritization
Supporting subscription model readiness for both use cases

You will not manage customer support but will collaborate closely with the support team to extract insights and shape user-facing improvements. You will own qualitative and quantitative data in order to create a clear picture of our customers.

What You’ll Do

Product Discovery & Voice of User

Analyze user feedback from customer support, community, app reviews, surveys, and beta tests and identify problems that need to be addressed
Lead and coordinate interviews, surveys, and discovery work with both TTC and emerging TTA users
Translate findings into clear summaries for Product, Marketing , UX, Science Team and other departments and create user detailed user personas
Shape hypotheses and validate key assumptions in the product and strategy

Onboarding & Success

Improve onboarding flows and first-week experience for TTC users
Prototype, test, and iterate new onboarding and educational flows for TTA users
Identify gaps in in-app explanations, nudges, and emotional guidance (e.g. help define what “confidence in data” means for both groups - and deliver it)

User Retention & Engagement

Monitor usage data to identify friction, drop-off points and re-engagement opportunities
Collaborate on lifecycle touchpoints via push notifications, in-app messages (CleverTap), and UX copy
Support product team in testing interventions that e.g. increase measurement streaks, trust, and app satisfaction

Support Collaboration

Act as the bridge between Support and Product—tracking recurring issues, confusions, praise
Use insights from support to propose UI/UX changes, education updates, or copy rewrites
Help prioritize support-driven bugs and friction points in sprints

Subscription & TTA Readiness

Help define what a great experience looks like for TTA/FABM users
Prototype early flows and test messaging and education materials
Collaborate with Product to prepare CX-side readiness for subscription: expectations, onboarding, UX

Who You’ll Work With

You'll be embedded in the Product Team, which includes:

Product Lead
UX/UI Designer
Product Operations Manager
Engineering team of 4 (FE/BE)

You’ll collaborate closely with:

Customer Support Team – for feedback loop and quality tracking
R&D and Science team – ensuring CX communications align with scientific accuracy
Marketing Team – Providing customer insights and shaping education, onboarding content, communication towards the users and copy

What We’re Looking For

Must-Have Experience

5+ years in CX product research, user experience ops, or a product-adjacent role
Strong execution skills and a track record of translating insights into change
Strong data literacy: able to structure funnels, analyze retention, and interpret product usage data
Strong qualitative research skills: user interviews, synthesis, persona creation and similar
Excellent writing skills for UX copy, insights reporting, and survey design
Familiarity with user journeys in mobile apps and/or health tech
Comfortable working independently and driving cross-functional collaboration
Residence in the EU along with EU work authorization

Attributes

Deep empathy for women navigating TTC or natural contraception journeys
Strategic mindset but willing to dive into details
Highly structured, organized, and self-directed
Strong English skills (written and verbal)

Bonus

Experience with Mixpanel, CleverTap, or similar analytics tools
Worked in early-stage startups or hardware + app products
Background in behavioral science, biology, or women’s health

Why Join Us

Real impact: Improve lives and reduce stress for thousands of women
Cross-functional influence: Work directly with Product, Science, Marketing and other departments
Hybrid flexibility: Join a global mission-driven team based in the US and CEE
Collaborative Product Team: Join a tight-knit cross-functional team where your voice will influence product, design, and growth decisions.
Impactful Role: CX owning the user experience across TTC and TTA journeys at a critical strategic moment.